Press Release


For immediate release

Wool Fiber with SmartSilver Anti-Odor/Antimicrobial Nanotechnology
Launched by NanoHorizons and G.J. Littlewood & Son



STATE COLLEGE, PA (April 18, 2007) :

NanoHorizons™, Inc., an emerging leader in applied nanoscale materials and solutions, and G.J. Littlewood and Son, Inc. today announced the production availability of natural, high-performance wool staple fiber enhanced with NanoHorizons' SmartSilver™ WoolPro, the smarter anti-odor and antimicrobial answer. SmartSilver WoolPro adds durable, high-performance anti-odor functionality to woolen products, such as socks, sweaters, blankets and performance apparel.

NanoHorizons also announced that it has selected G.J. Littlewood & Son, Inc. as its exclusive US SmartSilver WoolPro stock dyer. G.J. Littlewood and Son, Inc., located in the heart of Philadelphia, is one of the US' oldest and most respected stock dyers. This new relationship creates key advantages and market firsts for manufacturers seeking performance wool to satisfy consumer demand for high-performance wool products. Among these:
  • Antimicrobial/anti-odor wool fiber with Full Berry Amendment compliance is now available for the first time, making it the natural solution to the needs of military, government, Fire/EMS, and other procurements that require US-only materials sourcing;
  • Production availability of natural wool fiber with new high-performance functionality that addresses odors created by bacterial growth and the causes of the infamous "wet wool smell"
"Wool is the preferred fiber in tailored clothing, socks, and outdoor sportswear, and currently public demand for natural fibers continues to grow," said Richard Littlewood, Vice-President, G.J. Littlewood & Son, Inc. "SmartSilver WoolPro has finally overcome some of wool's limitations - particularly for performance apparel markets where odor is a key consideration. In addition, since the United States Government has always recognized wool as being one of the best natural 'flame retardant fibers', we believe this will create terrific options for all military services. The effectiveness of SmartSilver-enhanced wool combined with color and intimately blended with other high performance fibers -- all domestically produced -- makes this endeavor very exciting."

"G.J. Littlewood & Son's new wool fiber enhanced with SmartSilver WoolPro will enable woolens manufacturers to produce high-performance antimicrobial woolens that are easier to care for and in turn provide owners with high-performance and environmentally responsible products," said Dennis Schneider, Director, Sales and Marketing, NanoHorizons. "Wool is a renewable resource - and keeping wool clothing smelling fresh longer enables a significant reduction in washing and dry-cleaning cycles, ultimately prolonging the life of the garment and saving energy."

SmartSilver™ Nanoscale Technology
SmartSilver-enhanced products deliver the natural antimicrobial power of pure silver, without forcing designers seeking permanent anti-odor performance to compromise in other areas, such as dye performance, hand, stretch, durability, or manufacturability. SmartSilver additives are engineered to be easily used in existing textile manufacturing equipment, evenly disperse and permanently bond with fiber structures ranging from natural cotton and wool to rayon, polyester, nylon, and polypropylene.


About NanoHorizons, Inc.
NanoHorizons is a custom nanoscale materials engineering company. The company's SmartSilver™ brand is recognized worldwide as a leader in providing anti-odor/antimicrobial protection to natural and synthetic fibers and fabrics. SmartSilver additives, along with NanoHorizons' other technologies, solve real-world challenges through nanoscale engineering, in industries ranging from performance apparel to medical instrumentation. To learn more about NanoHorizons, please visit nanohorizons.com.



Contact:
Rosi Lamanna






© 2007 NanoHorizons